eRank vs EverBee vs Sale Samurai: Which Fits Your Shop?

You typed a keyword into Etsy search, saw thousands of competing listings, and thought: there has to be a smarter way to figure out what buyers actually search for. So you looked up Etsy research tools — and immediately ran into three names that everyone seems to recommend: eRank, EverBee, and Sale Samurai.

The problem is that every review you find seems to be selling you something, and the tools themselves all claim to show “real” Etsy data. Meanwhile you’re trying to decide where a limited tool budget should go — or whether you need to pay at all.

This guide compares all three based on their published pricing pages, help documentation, and feature lists. We’ll look at what data each tool actually shows, where that data comes from, what the free plans genuinely let you do, and which tool makes sense at each stage of your shop’s growth.

Disclosure: some links on Craft Seller Compass may be affiliate links. This never changes rankings or the price you pay — see our affiliate disclosure for details.

How to choose between Etsy research tools

Before comparing features line by line, it helps to know what actually matters. Three criteria separate a useful research tool from an expensive distraction.

1. Data source transparency

Etsy does not publish search volume numbers, and it does not expose individual listing sales through any public data feed. That means every number you see in eRank, EverBee, or Sale Samurai — search volume, monthly sales, revenue — is an estimate built from signals the tool can observe: listing counts, review velocity, autocomplete suggestions, shopper panels, and similar proxies.

A trustworthy tool is honest about this. eRank, for example, describes its competitor tracking as “the estimated daily number of sales” right on its plans page. When a tool presents a number without explaining that it’s modeled, treat it with extra skepticism. You want directional signals — “this keyword is searched more than that one” — not false precision.

2. Workflow fit

The three tools take genuinely different approaches to where you do your research:

• EverBee lives inside a Chrome extension. You browse Etsy normally, and an overlay shows analytics for whatever listings are on screen. Its official FAQ describes the setup as installing the extension and connecting your Etsy account.
• eRank is primarily a web app — a dashboard you log into for keyword reports, listing audits, and rank tracking — with a browser extension as a companion (the help center lists extension access on every plan, including Free).
• Sale Samurai is a web app for keyword and competition research, plus a free Chrome extension, per its published feature list.

If you do your best thinking while browsing Etsy itself, an extension-first tool feels natural. If you prefer sitting down for a focused research session with saved lists and reports, a dashboard-first tool wins.

3. Cost versus shop revenue

A research tool should be a small fraction of what your shop earns. A useful rule of thumb: keep tool spend under 5% of monthly revenue. On that math, a shop earning $200 a month can justify roughly $10 a month in tools; a shop earning $2,000 can justify much more. All three tools here have free tiers, so you can defer spending entirely until the numbers work. For a deeper look at where your margins actually go, see our guide to Etsy fees explained.

eRank vs EverBee vs Sale Samurai at a glance

Figures below come from each tool’s official pricing page and help docs at the time of research — always check the current pricing pages before subscribing, since plans and limits change.

eRank: the deepest toolbox, gated by daily quotas

eRank is the most established of the three and takes a “many small tools” approach: a keyword tool, bulk keyword tool, rank checker, listing audits, competitor tracking, trend reports, an AI listing helper, and more, all inside one dashboard.

What eRank actually shows you

According to the official plans page, eRank’s keyword tool gathers trend data for keywords across more than a dozen marketplaces, including Etsy, Amazon, and eBay. That multi-marketplace angle is unique among the three — useful if you cross-list, for example alongside a print-on-demand setup.

Beyond keywords, the plans page lists several tools the other two don’t match:

• Rank Checker — see where your listings appear in Etsy search for a given keyword, the way an average buyer would see results.
• Listing audits — automated checks of your listings against Etsy’s guidelines (missing tags, thin descriptions, and so on).
• Competitor tracking — estimated daily sales for shops you follow. eRank’s own wording is “estimated,” which is the honest framing.
• Trend Buzz and category trend reports — what shoppers are searching across marketplaces.

eRank free plan limits

Based on the published plan comparison and the help center’s quota table, the Free plan includes, at the time of research:

• 5 keyword searches per day
• 5 listing audits per day
• 1 connected shop, with up to 50 active listings analyzed
• 1 keyword list (limited to 5 keywords)
• Rank Checker access with a small daily quota
• 1 AI Listing Helper use per day
• Access to the browser extension

Five searches a day sounds tight, but for a new seller researching one or two listings a week, it’s workable — and it resets daily, so patience substitutes for payment.

eRank paid plans

eRank sells three paid tiers — Basic, Pro, and Expert. At the time of research, third parties and eRank’s own materials place them at roughly $5.99, $9.99, and $29.99 per month, with annual billing available at a discount; check the current plans page for exact figures. The tiers mainly raise quotas rather than unlock different tools, per the help center’s quota table:

• Basic: 100 keyword searches/day, 50 listing audits/day, up to 5 connected shops, 200 listings analyzed, 25 keyword lists.
• Pro: 200 keyword searches/day, 200 audits/day, up to 10 shops, 4,000 listings analyzed, 50 competitor shops tracked, unlimited traffic stats.
• Expert: 500 keyword searches/day, 500 audits/day, up to 100 shops, 5,000 listings analyzed, 200 competitors, and top-sellers data extending to the top 10,000 shops.

eRank’s FAQ confirms you can cancel, upgrade, or downgrade at any time, and your account falls back to the Free plan rather than disappearing.

eRank pros and cons

Pros:

• The broadest feature set of the three — rank tracking and listing audits in particular have no equivalent in EverBee.
• The cheapest paid entry point among the three, based on published pricing at the time of research.
• Multi-marketplace keyword data if you sell beyond Etsy.
• Transparent framing: sales figures are labeled as estimates.

Cons:

• The dashboard is dense. Expect a learning curve before you know which of the many tools you actually need.
• Daily quotas are the core of the pricing model, so heavy research days can hit walls even on paid tiers.
• The interface is more spreadsheet than showroom — some sellers find EverBee’s in-page overlay far more intuitive.

EverBee: product research where you already browse

EverBee flips the model: instead of a dashboard you visit, it’s a Chrome extension that layers analytics on top of Etsy as you browse. Search Etsy for “linen tote bag,” open the extension, and you see estimated sales, revenue, and tag data for the listings in front of you.

What EverBee actually shows you

Based on the official pricing page, the headline data points are:

• Product analytics — estimated sales, revenue, and conversion rate per listing on paid plans. The free Hobby plan limits analytics to views, reviews, and favorites — the revenue columns are the paid unlock.
• Keyword research with a “Keyword Score” — unlimited on paid plans, capped at 10 keyword results on Hobby.
• Tag analyzer — which tags competing listings use (paid feature).
• Trends and growth rate — Growth plan shows listing trends from last month back to all time; Business extends trend analysis across 3, 6, 12, and 24-month windows and beyond, per the published plan comparison.

The revenue estimates are EverBee’s signature feature — and its biggest caveat. Etsy doesn’t publish per-listing sales, so these figures are modeled from observable signals. Treat them as a way to rank opportunities against each other, not as bankable forecasts. If you’re building a product plan around margin math, pair the estimates with real cost numbers rather than taking the revenue column at face value.

EverBee free plan (Hobby) limits

Per the official pricing page, the permanently free Hobby plan includes, at the time of research:

• Product analytics limited to views, reviews, and favorites (no sales or revenue columns)
• Keyword research capped at 10 keyword results
• Up to 5 saved keywords, 5 tracked shops, and 1 custom folder
• No credit card required — EverBee’s FAQ is explicit that Hobby is a permanent plan, not a trial

The Hobby plan is genuinely useful for learning the interface, but the data most people want EverBee for — the revenue column — sits behind the paywall. That’s a deliberate funnel, and it’s worth knowing before you install.

EverBee paid plans

The official pricing page lists two paid research tiers at the time of research:

• Growth — $29.99 per month, or $19.99 per month when billed annually at $239 per year. Unlocks sales/revenue/conversion analytics, unlimited keyword research, tag analyzer, advanced filters, up to 1,000 saved keywords, and up to 100 tracked shops.
• Business — $99 per month, or $69 per month billed annually at $828 per year. Adds unlimited saves and folders, unlimited store connections, longer trend windows, and priority support.

Note that EverBee Email and EverBee’s store builder are separate products with separate pricing — the figures above cover the research plans only. As always, check the current pricing page before you commit.

EverBee pros and cons

Pros:

• The fastest workflow of the three for product research: data appears where you already browse.
• Revenue and conversion estimates give a quick read on whether a niche has money in it.
• The permanent free plan lets you evaluate the interface with zero risk.

Cons:

• The most expensive of the three at every paid tier, based on published pricing at the time of research.
• The free plan hides exactly the data (sales, revenue) that makes EverBee interesting.
• Etsy-only — no help if you cross-list to other marketplaces.
• No rank tracker and no listing audit tool, so it covers product research well but shop maintenance poorly.

Sale Samurai: keyword-focused and simply priced

Sale Samurai is the smallest and simplest of the three. Rather than tiered feature ladders, it sells one feature set with a monthly or yearly billing choice, plus a modest free tier.

What Sale Samurai actually shows you

Based on the official pricing page, the feature list includes:

• Long-tail keyword suggestions with search volume figures
• “Real Etsy search volume & trends” — the vendor’s phrasing; since Etsy publishes no volume data, prudent sellers should still read these numbers as modeled estimates, the same as competitors’ figures
• Listing data and the ability to examine top-selling listings in a niche
• An A/B listing tester and a competition tracker
• A shop analytics dashboard and a free Chrome extension

The pitch is depth on keywords rather than breadth of tools. If your bottleneck is “I don’t know what phrases to target,” Sale Samurai attacks exactly that problem without the surrounding complexity of eRank’s twenty-tool dashboard.

Sale Samurai free plan and trial

Sale Samurai’s published pricing lists a permanent Freemium plan with, at the time of research:

• 20 keyword searches per month
• 10 listings analyzed per month
• No payment method required

Note the cadence difference: Sale Samurai’s free quota is monthly, while eRank’s is daily. eRank’s free plan allows up to roughly 150 keyword searches in a month (5 per day); Sale Samurai’s allows 20. On raw free volume, eRank is far more generous.

Sale Samurai also offers a 3-day free trial with full feature access, per its FAQ — the only true trial among the three. The FAQ states no credit card is needed to sign up and that canceling drops you back to the free plan; terms can change, so verify on the current pricing page.

Sale Samurai paid pricing

Two options at the time of research, per the official pricing page:

• Monthly — $19.99 per month, cancel anytime
• Yearly — billed $199.90 per year, which works out to $16.65 per month; the page frames it as two months free

Both include the full feature set — unlimited keyword research, the extension, analytics, and the listing tools. The yearly plan adds priority support.

Sale Samurai pros and cons

Pros:

• Dead-simple pricing: one feature set, pick your billing cadence.
• A real 3-day full-access trial — the only one of the three that lets you test paid features before paying.
• Unlimited keyword research on the paid plan, versus eRank’s daily quotas.
• Cheaper than EverBee’s Growth plan at both billing cadences, based on published pricing at the time of research.

Cons:

• The smallest free tier of the three by a wide margin (20 searches per month).
• No tiering means no cheap entry point — the paid jump is to $19.99/mo, versus eRank Basic’s much lower published price.
• The “real search volume” marketing claim deserves the same skepticism as every other tool’s estimates.
• A smaller company and community than eRank or EverBee, which shows in the depth of help documentation.

Which tool should you choose?

Choose eRank if you’re early-stage or budget-conscious, you want the most generous free plan, or you need rank tracking and listing audits — the shop-maintenance features the others lack. It’s also the only option if you cross-list to Amazon or eBay. Start free; upgrade to Basic when you hit the daily limits regularly.

Choose EverBee if your main question is “what products actually sell in this niche?” and you want answers while browsing Etsy itself. It’s the strongest product-research experience of the three — but the useful data starts at the Growth plan, so it makes most sense for shops already generating revenue that can absorb the higher cost.

Choose Sale Samurai if keyword research is your specific bottleneck, you value unlimited searches over tiered quotas, and you like trying before buying. The 3-day trial makes the decision cheap: run your real niche through it and see whether the suggestions beat what you find elsewhere.

Choose none (yet) if your shop has fewer than a handful of listings. Your constraint at that stage is product and photography, not keyword data — Etsy’s own search bar autocomplete is free and surprisingly informative. Come back to paid tools once you have listings worth optimizing. Our start an Etsy shop checklist covers what to prioritize first.

And remember these aren’t mutually exclusive: a common budget stack is eRank Free for rank checking plus EverBee Hobby for browsing context, upgrading only whichever one you use daily.

FAQ

Is eRank or EverBee more accurate for sales estimates?

Neither can be called “accurate” in an absolute sense, because Etsy doesn’t publish per-listing sales data — both tools model estimates from observable signals like review counts and listing activity. eRank explicitly labels its competitor numbers as estimated daily sales. The practical approach: use either tool to compare listings against each other, and expect individual numbers to be off, sometimes substantially, especially for low-volume listings.

Can I use eRank, EverBee, or Sale Samurai for free forever?

Yes, all three publish permanent free tiers at the time of research: eRank Free (5 keyword searches per day), EverBee Hobby (limited analytics, 10 keyword results, no revenue data), and Sale Samurai Freemium (20 searches per month). None requires a credit card, per each vendor’s official pages. The free plans differ a lot in generosity — eRank’s daily reset makes it the most usable free option for ongoing research.

Does Sale Samurai have a free trial?

Yes — per its official pricing page, Sale Samurai offers a 3-day free trial with full feature access, and its FAQ states no credit card is required to sign up. It’s the only one of the three with a true trial; eRank and EverBee instead point you to their permanent free plans. Verify current trial terms on the pricing page, as details can change.

Which Etsy research tool is cheapest?

Based on published pricing at the time of research: eRank has the lowest paid entry point (Basic, listed around $5.99/month), Sale Samurai sits in the middle ($19.99/month, or $16.65/month billed annually), and EverBee is the most expensive (Growth at $29.99/month, or $19.99/month billed annually). But cheapest and best value aren’t the same — match the tool to the job before comparing price tags, and confirm current prices on each vendor’s pricing page.

Do these tools work for digital products and print on demand?

Yes — keyword and sales research works the same whether you sell handmade physicals, digital downloads, or print-on-demand items. EverBee’s revenue estimates are popular with digital sellers because high-margin downloads make niche validation especially valuable; see our digital products on Etsy toolkit for how research tools fit that workflow. eRank’s multi-marketplace data helps POD sellers who also list on Amazon.

The bottom line

All three tools solve real problems, and all three publish honest free tiers you can start with today. The comparison table above covers the numbers, but the short version: eRank for breadth and budget, EverBee for in-browser product research, Sale Samurai for focused keyword work with a real trial.

Whichever you pick, remember the golden rule of Etsy research tools: every sales and volume number is an estimate. Use them to compare opportunities, not to predict the future — and revisit whether the subscription still earns its keep every few months.

If you’re still deciding, our companion guide on how to choose an Etsy keyword research tool walks through the decision criteria in more depth, and our Etsy fees explained guide helps you figure out what tool budget your margins can actually support.